The sun has his online hat on

Latest ecommerce retail sales index figures from IMRG show more good news for online sellers. Driven by clothing and garden furniture sales amongst others, last month saw a surge in online spending.

Web shoppers spent £4.5billion in March – a 15% increase year on year, showing that online retailing is continuing to outperform the high street.

A good time then to put together some email marketing campaigns to take advantage of the continuing sunshine and encourage your customer’s to get online and start their summer shopping.

Marketing analytics 2.0 – dashboards meet workflows

There is good reason to be optimistic though. We’ve been working away on developing ways in which we can bring analytics and actionable insight into your everyday workflows.  Why am I talking about workflows? Well, all dashboards…

How to create spooktacular Halloween emails

It is predicted that Halloween sales in the US will hit a new record, exceeding $10 billion in 2021. What a treat. Read on to learn some of our favorite Halloween email tips and tricks to bewitch…

Behavioral campaign ideas you can use

We’re coming to the end of our deep dive on using neuroscience and the purchase formula in your campaigns. We’ve discussed why the purchase formula is so important, and why increasing reward activation in the brain is…