Tagged in: shopping

12 Days Of (Email Marketing) Christmas–Part 3

It’s time for our penultimate entry in the 12 days of (email marketing) Christmas series! Today, we’ll be going over subject lines, targeting and the importance of making the most of every opportunity that comes up. Before…

Why Etailers Shouldn’t Neglect The Basket!

I recently did an interview with Internet Retailing magazine for a feature that was looking at online shopping baskets and the steps that retailers and marketers can take to optimise them. This got me thinking; so many…