Tagged in: search

The importance of spelling (and the value of typos)

Would a rose by any other name smell as sweet? What about a rsoe? According to this article on the BBC, spelling typos like this could slash your online sales in half. In total, it is believed…

Opportunities to improve your ecommerce site search experience

The way we use the internet, including on ecommerce stores, is changing rapidly. More and more of us are choosing to shop online using our tablets and smartphones, rather than desktop computers. This, coupled with a gradual…

Google’s New Site Links – Are They Actually Any Good?

Any long term user of the search engine will know that Google’s site links aren’t anything new but after five years or so relatively unchanged, Google has recently decided to give them a complete overhaul. So how…

Naked SEO–The Kickoff

Last week, dotSEO invited Naked SEO winner, The Logic Group, into our offices for a very frank, no holds barred kick off meeting. Having introduced ourselves, it was up to Alex, Head of Search for dotSEO, to…

Taking ‘Want The Look’ To The Next Level

We’ve recently been working on a new website for leading retail brand Want The Look. The fashion retailer was actually quite happy with its previous site in terms of the ‘look and feel’, but knew it was…

Google Rolling Out Search Previews?

Last week, Google started testing a new feature in search results that allows a searcher to preview an entire web page without clicking on the link or actually visiting the page. The preview pops up when searchers…

Six Simple Tips To Improve Your SEO

Earlier this year, we carried out some research asking UK marketers about their attitudes to search engine optimization and it revealed some fascinating findings! We’ve always felt that many in the SEO industry have deliberately tried to…

Google Rolls Out A Little Blue Arrow

Following the launch of Google Instant recently, Google has rolled out another change to the appearance of web searches with the addition of a little blue arrow that sits next to the top organic ranking in searches.…

Google Instant: What It Means For Brands

Things have been very busy over at the Googleplex! Hot on the heels of the launch of Priority Inbox, yesterday evening Google announced a major update to search functionality: Google Instant. Introducing Google Instant In a nutshell,…

What Google’s New Trademark Policy Means

As inevitable as the summer season in England only lasting four days, Google has changed their Trademark policy in the UK to align with the US. From 14th September 2010, advertisers will be able to use third…