Tagged in: email personalization

Why use AI-powered product recommendations?

A humble bestseller product recommendation is an easy win. For a little effort and low data dependencies, it gives you strong revenue uplift. Bestsellers’ high performance makes sense. Your most popular products are popular for good reason.…

3 ways to add user-generated content to triggered email campaigns

Yet due to their automated nature, many marketers shy away from the idea of personalizing triggered email visual content beyond basic audience segmentation. However, adding personalized visual content to even the most specific triggered email campaigns can…

That time we fused marketing advice with Pokemon to jump on the trend

Be timely and relevant Firstly, we’ve already demonstrated one of the points. It’s about being relevant and timely and writing this blog as the world goes crazy for this particular breed of augmented reality is a good…