Tagged in: econsultancy

The personal experience: how does Econsultancy do it?

Anecdotally, we know from experience that a bartender who engages with you and serves you exactly what you want is going to retain your custom for the evening, and most probably receive a big tip and a…

61% Prefer To Receive Promotions By Email

A report out last week from Econsultancy reveals that while UK consumers are increasingly using social media sites such as Twitter and Facebook, marketers still need to focus on targeted and relevant email marketing if they want…

Please Unsubscribe…

Including an unsubscribe address in marketing emails is a legal requirement in the UK. But unsubscribing is not just a question of legal compliance. Marketers who make it easy for a recipient to unsubscribe are taking an…