Tagged in: econsultancy

The Personal Experience – How does Econsultancy do it?

Last week we released a case study of our clients, Econsultancy – one of the world’s leading marketing intelligence publishers, and how they create unique and personal customer experiences. To explain a little more, here’s Andrés… Anecdotally, we know…

61% Prefer To Receive Promotions By Email

A report out last week from Econsultancy reveals that while UK consumers are increasingly using social media sites such as Twitter and Facebook, marketers still need to focus on targeted and relevant email marketing if they want…

Please Unsubscribe…

Including an unsubscribe address in marketing emails is a legal requirement in the UK. But unsubscribing is not just a question of legal compliance. Marketers who make it easy for a recipient to unsubscribe are taking an…