Tagged in: ecommerce

6 ways to drive repeat purchases

Discover how you can increase your repeat purchases with tried-and-true data-driven marketing tactics. Understand what makes customers tick.

How to integrate ethical practices into your marketing

Why ecommerce brands should focus on ethics What’s all the rage about ethical marketing? Well, consumers are becoming more concerned about how brands and their activities affect people and the planet. One of the reasons they’re becoming…

6 ways to create the best ecommerce customer experience

The reason? Poor customer experience. 73% of consumers point to customer experience as a factor in their purchase decisions.  Think about your most recent online retail transactions. If you had a pleasant experience with a company, you…

5 ways you can adapt to rising online demand

I’ve just ordered a set of paints from Windsor & Newton and 30 Belgium blondes from Beer Hawk to get me through this lockdown. Never have I ever wanted to order so much, because frankly I can’t…

Increasing your revenue with multiple ecommerce storefronts

Building your empire is a tall task. Which is why we released multi-store support to Engagement Cloud this year to make that task feel a bit more manageable. In addition, we thought we’d pick the brains of…

When product recommendations go wrong

Even better are personalized product recommendations. Modern shoppers are crying out for individualized shopping experiences. In fact, we know that an astonishing 77% of consumers will actually pay more for products when brands provide personalized shopping experiences.   But, how…

4 things you didn’t know product recommendations could do for you

This is the final of a three-part series on where to focus your efforts after a surge in sales from new customers. See parts one and two here. Last week, as part of our series on actions…

Behavioral targeting for ecommerce: your step-by-step guide

Behavioral targeting drives offers that resonate with the individual, anticipate their needs, and save them time. And that means more click-throughs, more conversions, and a happy marketing team. But with all the behavioral data available, how can…

Are you ready for Black Friday? If not, here’s our checklist

For many of us, Black Friday conjures up terrifying images of crushing crowds and fighting over TVs. That’s why we’ve put together the ultimate checklist to help you plan your Black Friday sales with confidence. Today, Black…

How to drive revenue from abandoned carts

Reasons to abandon are almost as unique as your customers. Maybe it wasn’t exactly what they were looking for. Perhaps it was more expensive than they were expecting. Or they hadn’t seen how much shipping would cost.…

The 10 hottest topics to focus on when planning your eCommerce Expo itinerary

eCommerce Expo is almost upon us. Taking place over two days, this year’s eCommerce Expo is going to be bigger than ever. There’s going to be more talks and more insight than one person can handle. Unfortunately,…

8 ways to improve the SEO of your ecommerce website

Did you know that 93% of all online experiences start from a search engine? Not to mention, 37.5% of the traffic to ecommerce websites comes from search, as revealed by SEMrush. That’s a sizeable chunk that cannot…

dotdigital at MagentoLive Australia 2019

The latter was the first event for us as dotdigital, where the tradeshow was an exciting stage to share ideas and network with some of the biggest innovators in ecommerce. MagentoLive was a proud moment for the…

Love your customers like every day were Valentine’s Day

Love is in the air, and so is the desire to shop. The National Retail Federation says American consumers will spend a near-record $19.6 billion on Valentine’s Day. So, just like the Romeos trying to find their…

How messaging API providers can help with FinTech

FinTech (financial technology) has revolutionised the financial sector. Customer expectations of their financial services have skyrocketed in the wake of mobile-based apps, or personalised borrowing, investing and buying. Nimble digital start-ups have taken on industry giants in David…

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