Tagged in: ecommerce strategy

Doing less and earning more: AI for higher AOV in ecommerce

Personalization is one of the most important optimizations you can make on your ecommerce website in 2020: 65% of users said they were motivated to be loyal by receiving personalized offers and 61% by personalized product recommendations.…

The 10 hottest topics to focus on when planning your eCommerce Expo itinerary

eCommerce Expo is almost upon us. Taking place over two days, this year’s eCommerce Expo is going to be bigger than ever. There’s going to be more talks and more insight than one person can handle. Unfortunately,…

5 ecommerce content hacks that give you a competitive edge

In fact, it feels like the same thing happens every time you launch a promotion. Every holiday. Every deal. Every product. The big retailers can just drop price to win more customers. And then they throw on…

Fred Perry adopts e-receipts to get a single customer view

The iconic British fashion brand, loved by many subcultures since it was founded in 1952, has 135 stores globally. The implementation of e-receipts allows Fred Perry to match email addresses collected in stores with customers who shop…

Boxing Day Online Sales Break Records

Figures released by Experian Hitwise show that Boxing Day 2011 was the UK’s biggest ever online shopping day. High sales were expected with many retailers already prepared with campaigns to drive shoppers to their sites, and those…