5 ecommerce content hacks that give you a competitive edge
In fact, it feels like the same thing happens every time you launch a promotion. Every holiday. Every deal. Every product. The big retailers can just drop price to win more customers. And then they throw on…
We’ve been wowed by Aquascutum’s innovative competition campaign
Here at dotmailer we keep our eyes peeled and our ears sharpened for customers who are doing fantastic things with our platform; it’s great to see companies making use of the tools we’ve created in inventive ways…
Fred Perry adopts e-receipts to get a single customer view
The iconic British fashion brand, loved by many subcultures since it was founded in 1952, has 135 stores globally. The implementation of e-receipts allows Fred Perry to match email addresses collected in stores with customers who shop…
10 eCommerce trends that will impact retail in 2016
Absolunet has analyzed 31 digital and eCommerce projects from major Canadian retailers – many of which are Absolunet clients, including Birks & Mayors, Stokes, Linen Chest, Souris Mini, SAIL, Structube, La Vie en Rose – complementing the analysis…
Boxing Day Online Sales Break Records
Figures released by Experian Hitwise show that Boxing Day 2011 was the UK’s biggest ever online shopping day. High sales were expected with many retailers already prepared with campaigns to drive shoppers to their sites, and those…