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One of the most interesting things I noticed right from the off was the lack of batch and blast marketing with bland, generic, slightly football related content. Of course, there will always be some. Supermarkets, take-outs and…
At dotmailer, we love a creative challenge, so when Barbour approached us with their idea for a holiday email campaign, we couldn’t believe our luck; we must have been very good this year! Barbour and Sons Ltd was founded…
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