Tagged in: Black Friday email marketing

Making the most of your Black Friday campaign

It’s, therefore, safe to say that getting your Black Friday campaign right is essential. Over the last ten years, we’ve seen a massive shift in Black Friday sales. Traditionally an in-store shopping extravaganza, Black Friday deals are…

We’re Black Friday ready. Are you?

With retailers expecting to deliver 30% of their annual sales and 40% of their profits in the fourth quarter, we know how important your emails are in generating that demand.  We wanted to give you an insight…