Tagged in: B2B marketing

B2B marketing: 5 email campaigns that generate stronger leads

B2B marketers are well aware of the benefits of email marketing. The real problem lies with the barrage of emails landing in inboxes every day. How do you ensure your email campaigns generate the strongest leads possible?  Lead…

SMS for B2B: How sales reps can close more orders with text messaging

SMS for B2B is the dark horse in selling techniques. While cold calling has its place in B2B sales, it’s not a well-liked selling method for most of us. B2B buyers are busy – really busy! –…

3 B2B marketing strategies proven to drive revenue

Uncover three B2B marketing strategies that are proven to convert leads faster and drive more revenue.

What is B2B marketing?

In this article, you’ll discover what B2B marketing is, understand the difference between B2B marketing strategies, and learn how to engage and convert your business audience.  What is B2B marketing? B2B marketing refers to the marketing of…

B2B marketing to existing clients

B2B marketers often focus so much on customer acquisition, that they forget about the customers they already have. It’s five times more expensive to attract a new customer than to keep an existing one. And with our…

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