Tagged in: advanced personalization

Why use AI-powered product recommendations?

A humble bestseller product recommendation is an easy win. For a little effort and low data dependencies, it gives you strong revenue uplift. Bestsellers’ high performance makes sense. Your most popular products are popular for good reason.…

Welcome {{ contact.data.firstname }}: It’s time to get personal

dotmailer isn’t short of ways you can deliver personalized content to your customers, whether it be inserting their name into the subject line, displaying a different image based on gender, or optimizing a send for when they’re…