Personalization beyond just your [First_Name]

On the 14th of October our Client Services Director Skip Fidura delivered a webinar on how to use personalization and relevancy in your email.

For the majority of marketers, personalizing an email is simply just using the [first_name] tag. The aim of this webinar was to show people the steps they can take to make their email campaigns much more personal and relevant and therefore successful. This webinar proved hugely popular with over 800 attendees. You can view our slideshow version of the webinar, including attendees live comments via twitter below.

You can view the full webinar on demand here.

To find out more about getting personal and relevant with your email marketing, download our Hitting the Mark bitesize guide: http://bit.ly/1LX2FmZ

personalization-relevancy

How do product recommendations work in dotdigital Engagement Cloud

We speak to Senior Product Manager Ian Pollard and Global Support Manager Mark Ritchie to learn more about how customers can get started with product recommendations, and what makes dotdigital’s tools so unique.

5 tips for sending Valentine’s Day emails

Before you get started with your Valentine’s Day marketing, it’s important to remember one thing: not every email needs to be about love and hearts and kisses. Similarly, just because Valentine’s Day may not feel like a…

dotties connected: award entries now open

dotties connected is our first ever virtual marketing awards. You can submit your campaign entry now!

This site uses cookies to improve your user experience. By using this site you agree to these cookies being set. To find out more see our cookies policy.