INFOGRAPHIC: The Need For Speed – new research indicates marketers could increase their ROI by 33%

This month, eConsultancy in partnership with dotMailer published a major new study into how marketers spend their time, and how their use of time directly affects their marketing success.

The results were eye-opening. Get the ‘at-a-glance’ from our infographic below, and download the full report, free of charge, right here.

 

Speed Imperative

 

5 simple tips for a winning Black Friday campaign

With less than one week to go, grab some last-minute inspiration for your campaigns this Black Friday. You never know, you could be missing a trick or five!

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Anyone who manages email marketing campaigns knows that there’s always something more, something cleverer that could be done to improve performance. But that doesn’t mean more work, or harder work, just a smart marketing automation platform that…

Customers should be ready for at least a 100% more bot link checks than last year

Head of deliverability Tanya Plaza outlines how dotdigital is helping remedy the implications of bot clicks.

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