[INFOGRAPHIC] Overcoming email marketing automation challenges

Around 58% of companies are yet to embrace marketing automation, according to a 2015 study by Ascend2. So whether it’s lack of budget, time constraints or convoluted internal sign-off processes that are preventing your business from taking the plunge, this infographic will help you to overcome the challenges of adopting automation within your business.
Impress your boss with email marketing automation

Understanding the customer journey

Customer expectations are changing all the time. On average customers connect with brands on 10 channels making customer journeys increasingly complex. This makes it difficult for marketers to ensure a great customer experience.   We can no longer…

Post-sale email marketing – how to dramatically increase your ROI

Post-sale email marketing is about extending the value of the customer experience. Find out which tactics will help you drive more engagement, revenue, and loyalty.

What is responsible marketing?

Responsible marketing is increasingly vital for modern brands looking to retain customers, increase lifetime value, and create unforgettable brand recognition. Your brand, products, and services have an impact on your users. It’s your job to ensure that it’s a positive…