[INFOGRAPHIC] Overcoming email marketing automation challenges

Around 58% of companies are yet to embrace marketing automation, according to a 2015 study by Ascend2. So whether it’s lack of budget, time constraints or convoluted internal sign-off processes that are preventing your business from taking the plunge, this infographic will help you to overcome the challenges of adopting automation within your business.
Impress your boss with email marketing automation

Avoiding spam traps and other revenue risks

Deliverability risk alert: We get it – the c-level execs are clamoring for bigger databases and more potential customers to squeeze some revenue from. The temptation to send a quick, cheeky email to that list from 2016…

11 Halloween marketing tactics

Halloween is fast approaching. That means two things: The watershed will be brimming with grisly, gory, grotesquely gruesome movies. (Not my cup of tea; I prefer ‘It’s the Great Pumpkin, Charlie Brown’.) Brands will pepper their stores,…

dotdigital positioned as a strong performer in The Forrester Wave™ for the first time

dotdigital named as a strong performer in The Forrester Wave™: Email Marketing Service Providers, Q2 2020 Forrester has researched, analyzed, and scored 13 email marketing service vendors in the market. And for the first time ever, dotdigital…

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