INFOGRAPHIC: Cart Abandonment & Email Marketing

‘Cart abandonment’ is on the lips of of a growing number of digital retailers and marketers. However, is the opportunity worthwhile, versus the challenge it poses?

We’re back with another topical infographic – the stats behind cart abandonment. As the technology to address this phenomena of eCommerce comes further into the hands of SMBs, it becomes more important that we all get on the same page,  learn about the underlying factors and hopefully what we as suppliers and merchants can do to reengage our audience. Once again, we put this lovely little number together with Piktochart – and awesome little tool for building infographics!

 

 

 

Learn how to build an abandoned basket email program for your brand, with our Email Marketing Automation Whitepaper! Get your copy today!

How to write the perfect email marketing copy

Email marketing requires you to wear many hats – you have to be a designer, a data analyst, a workflow expert, and more. And, after all of that, you’re left with one of the hardest jobs of all:…

What is eRFM?

Segmentation is a well-established tactic used by marketers to improve the relevancy of their marketing. Using customer data such as gender, location, interests, and dislikes, you can group audiences based on their similar traits.   Customer engagement models…

How to use social calendar events in your marketing campaigns

Seasonal marketing isn’t only about slapping a snowflake or easter egg on your email campaigns. There are so many events taking place throughout the year, you need to carefully consider which appeals to your audiences and how…

This site uses cookies to improve your user experience. By using this site you agree to these cookies being set. To find out more see our cookies policy.