Email marketers learn why responsiveness reaps rewards (and so can you)

Did you know that only 12% of email newsletters are using responsive design? It’s no surprise, then, that more than 80 marketers came along to our breakfast seminar on Responsiveness Reaps Rewards a couple of weeks back.

The event took place at our London Bridge HQ (but don’t worry – you can watch the full video below), with speakers including dotmailer’s Chief Privacy Officer, Marketing Director and Channel Relationship Manager.

Watch it and you’ll discover key takeaways, including:

  • Deliverability myth-busting – what ISPs think about in-email link clicks and the right subject line format
  • Planning for mobile – what you should be thinking about when devising your email-for-mobile strategy
  • Best practice design – how to cope with the ever-increasing range of screen sizes and examples of brands getting it right

Attendees of our events come from all different backgrounds and sectors, including Laura French, from the London Business School, who let us know what she got out of the seminar “It was very informative and I’ve got a lot to take away and use in my current role. The best thing I’ve learnt and will implement is the 5 myths, because I thought a lot of them were actually true.”

You can download and watch the full recorded webinar here:

dotmailer mobile responsiveness webinar

 

If you want to find out more about the topic, download our free e-book – Responsiveness Reaps Rewards – which was created in conjunction with eSeller.

In London? Check out our schedule of free upcoming events and seminars.

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