EasySpeedy: How editing campaigns is now quicker than ever

When we shipped the first version of EasyEditor back in 2011, our goal wasn’t to make a quick editor, but the best editor. But in order for it to be the best, it had to run efficiently. And it really did – the performance from launch was so good, no one thought to mention it (this is a case where that’s a good thing).

But three years later, with the editor doing way more than it did back then (dynamic content, external dynamic content, social sharing… the list is – almost – endless), we noticed that things were beginning to slow down a little. Load times had increased, and things didn’t seem quite as responsive as they once had.

And this wasn’t what we wanted at all. So we sat down to fix it – and boy, did we. Over the last few weeks, we’ve made all kinds of untold changes to what goes on under the bonnet.

It is, on average, now 4.5 times faster than it was before. Dragging items (which is what EasyEditor’s all about) has become a whopping 27 times faster.

EasyEditor speed increases - Google Sheets

In IE11, moving an image used to take an average of 2.1 seconds. It now takes less than 0.3 seconds. Loading EasyEditor in Chrome used to take up to 3 seconds; it now takes around 0.85 seconds.

All this really does mean that you can get your work done faster. And that EasyEditor is still, we think, the best email editing tool in the world.

Technical updates to dotdigital

When our customers interact with dotdigital platforms, they do so using HTTPS.  The “S” stands for Secure, and all the data sent and received during that interaction with our platform is encrypted; meaning no one can read…

5 simple tips for a winning Black Friday campaign

With less than one week to go, grab some last-minute inspiration for your campaigns this Black Friday. You never know, you could be missing a trick or five!

Customers should be ready for at least a 100% more bot link checks than last year

Head of deliverability Tanya Plaza outlines how dotdigital is helping remedy the implications of bot clicks.

This site uses cookies to improve your user experience. By using this site you agree to these cookies being set. To find out more see our cookies policy.