The Dotdigital Blog

Migrating your email service provider (ESP) can be complex. Our ultimate checklist guides you through every step, from planning to post-migration, ensuring a smooth, and successful transition.

Improve your mobile messaging with Rich Communication Services (RCS).
Use rich media, interactive buttons, and verified branding within native apps.

WhatsApp or SMS? Discover when to use each platform for effective communication with your customers.

Discover marketing opportunities for April, with information on important dates and innovative content ideas for Easter and Earth Day.

Today, marketers are constantly seeking the most effective ways to connect with their customers. Two powerful channels stand out: email and SMS. But when it comes to customer preference, which one stands out – email or SMS?

Find out how to make your email marketing more effective by focusing on engagement.

Check out the latest release from Dotdigital. With new features like cross-account program copying, WhatsApp, and enhanced data capabilities, we help you scale smarter and achieve greater marketing success.

Find out how deliverability affects your marketing ROI, and how to improve it.

Learn how to drive more engagement, conversions, and ROI with proven marketing optimization strategies. Dotdigital can help you achieve your marketing goals.

Want to elevate your SMS marketing strategy? Discover why top brands trust Dotdigital for their SMS campaigns.

Discover marketing opportunities for March, with information on important dates and innovative content ideas for International Women’s Day and Mother’s Day.

Want more customers? Discover five proven strategies to convert website browsers into paying customers. Personalization, popovers, live chat—boost your sales now.