News

What is the perfect ecommerce customer journey?

2020 sucked, right? I’m stating the obvious here, I know because it was a testing and interesting year for all. Browsing and buying habits changed as our customers adjusted to the “new norm.” I know, the new…

Accelerate your digital can-do with Salesforce Commerce Cloud and dotdigital

McKinsey states that the speed of this change is unprecedented. For example, in July last year, they reported that ecommerce penetration in the US had moved from 17% to 33% in just two months (surpassing a previous…

SMS marketing: 8 programs to get started

SMS marketing drives ROI by engaging your database with short, sharp messages, right into the palm of their hand.   Similar to email marketing, SMS marketing allows marketers to reach subscribers with personalized one-to-one communications at scale. Modern consumers always…

International Women’s Day: #ChooseToChallenge

International Women’s Day (IWD) has been celebrated for more than a century, with the first gathering being supported by a million people in 1911. In 1975, which was also International Women’s Year, the United Nations (UN) officially recognized IWD as March…

The many cases for single sign-on

Research from NordPass (2020) reports that the average person has 100 passwords, a number that has increased by 25% in a single year. No wonder something as simple as accessing your most-used platform can be so time-consuming.…

Tom&Co’s ultimate guide on how to create omnichannel experiences

Like many retailers across the UK, over 70% of our clients have a brick-and-mortar presence alongside their online store. Most of them have also experimented with omnichannel experiences for their customers.  Read on to find out how…

The only podcast for marketers in 2021

At dotdigital, we’re used to creating content to inspire and empower marketers to engage in smarter, stronger ways. But, as we settled into 2021, we decided we wanted to create something new, something different.   From there we created…

dotdigital: working towards a sustainable future

dotdigital is now a carbon neutral company, making us the first and only carbon neutral, ISO 14001 certified marketing automation platform. The grass can’t get much greener than that!  At dotdigital, we recognize that action on climate change is everyone’s responsibility. Not…

Marketing automation: how to start automating emails

Marketing automation improves productivity by 20% and can lead to an average increase of 451% in qualified leads. How? Because marketing automation eliminates repetitive tasks and allows you to focus on other parts of your business. While…

Google outage: how dotdigital mitigated the effects on customers

Find out how dotdigital responded to Google's unprescidented outage this week.

Email marketing: 100 terms you need to know

100 email marketing terms you need to know   A  A/B split test: An A/B split test measures the performance of two variables in your email. For example, two subject lines or two calls to action.   Abandoned cart email: An…

Customers should be ready for at least a 100% more bot link checks than last year

Head of deliverability Tanya Plaza outlines how dotdigital is helping remedy the implications of bot clicks.

Glittering examples of marketing excellence: dotties winners revealed

All the best highlights from the dotties connected 2020, plus the winners, their successful campaigns, and praise from our expert panel of judges.

New release: How to manage the shift from offline to online

Check out all the ins and outs of our new product release, and how our upgraded features can help you drive success during the holiday season.

dotdigital wins big in BigCommerce Partner Awards

Read about dotdigital's award wins at the 2020 BigCommerce Partner Awards

We’re now G-Cloud approved! What this means for you…

Find out more about dotdigital's G-Cloud certification from our UK Head of Sales.

This site uses cookies to improve your user experience. By using this site you agree to these cookies being set. To find out more see our cookies policy.