Posts by Simon Bird

Awarding Innovation: dotMailer Sponsoring Internet Retailing Awards 2014

dotMailer was built on innovation, so it should come as no surprise we try and support it wherever we can. Simon Bird, our CTO explains more.  On Thursday 26 June 2014, One Mayfair, London plays host to…

Gathering to Learn: A Roundtable with Cabbages and Roses

Digital Marketing is an ever-changing landscape, so it’s great when minds get together to try and navigate a decent path through it all. Simon Bird, dotMailer’s CTO, listened in on one of our regular industry gatherings, aiming…

Ten Awesome Email Marketing Facts

Recently, I’ve been pondering on how fast the world of communications technology has changed over a relatively short time. Something as simple as the humble telephone has gone from a bulky device fixed to the wall in…

Extra Date Added For DotMailer’s New Salesforce Email Marketing Integration Demo

Last week we ran our first live webinar demo of dotMailer’s new Salesforce integration. We had 100’s of webinar sign-ups so to meet the demand we’ve added an extra date. Our next, live 20 minute interactive web…

5 Of The Best Email Marketing Infographics

  The world of email marketing is swamped with loads of great and revealing facts and figures. But keeping on top of these is no mean feat. Thankfully, there’s a solution! Infographics are a great way to…

Free Webinar Places For DotMailer’s New Email For Salesforce Integration Demo

Just a quick invitation to reserve your place now for a live web demo of dotMailer’s all-new Salesforce integration. We’re running a live, 30 minute interactive web demos on Sept 4th, to show Salesforce users how our…

The Surprising Thing About Email Marketing Subject Lines…

Vanilla. That’s the word that most often comes to mind when I scroll through the email marketing messages in my inbox. Too many safe and predictable subject lines. Let me in… A user’s email inbox is a…

5 Rules For Integrating Social Into Your Email Marketing, Beyond “Like Us On Facebook”

In recent years, new social media channels have moved the spotlight form email marketing  to social and left digital marketers asking where they should be focusing their efforts to get the reach and the return. 5 golden…

It’s Not Just A Survey You Can Make With A Survey Tool

An online survey tool, great, but I don’t need to do a survey at the moment… That is what you might say. But there are many uses for an online survey tool. You can use them in…

Hard Bouncers: If Your Name’s Not On The List, You’re Not Coming In

We recently had an enquiry from a dotMailer customer who was concerned that our hard bounce reporting wasn’t accurate. They had been using another ESP and when they sent to the same list with dotMailer, it reported…

Why ecommerce retailers shouldn’t neglect the basket!

I recently did an interview with Internet Retailing magazine for a feature that was looking at online shopping baskets and the steps that retailers and marketers can take to optimise them. This got me thinking; so many…

eGroceries: Let Battle Commence

With its recent foray into the world of groceries, ecommerce giant Amazon UK has shown the world that there’s no market it won’t consider getting involved in.  However, unlike books, bicycles and baby clothes, there’s one key…

Should Mobile Retailing Be Your Next Focus?

Do you have a smartphone? With over 11.1 million smartphone users in the UK – and the market growing rapidly – the chances are that if you don’t, you soon will.  In fact, there are more smartphone…

How To Get Your Ecommerce Site Ready For 2010

Happy New Year! January is a great time to sit back and reflect on your plans for the next year and take stock of what needs doing. But in the world of ecommerce, trends come and go…