Posts by Rebecca Doherty

Machine Learning: A competitor email experiment

A firm belief of the dotmailer team is that marketing automation allows marketers to focus more of their time on the strategic thinking and worry less about the manual tasks and execution. And software like dotmailer is…

How abandoned cart emails will save your business

A good abandoned cart strategy includes emails that are sent to customers who begin shopping by adding items to their online shopping cart and then leave before the site finishes the order. These emails act as reminders…

The Magento Xcelerate program: A positive sum game

As an open source ecommerce platform, Magento is flexible and accessible for developers to work with and as a result, an active community of developers emerged on online forums and at offline meetups all over the world.…

Magento Live UK 2016 – the dotmailer roundup

Magento Live UK took place in Westminster this week with 800+ Magento merchants, technology partners and agencies in attendance. We got excited about the latest Magento company announcements, were inspired by various merchant case studies, networked and…

MagentoLive UK – it’s nearly here

This year MagentoLive UK 2016 is taking place from June 20 to 21 at the Park Plaza Westminster Bridge hotel, within walking distance of some of London’s most iconic attractions (a fitting venue you would say). For…

The Ultimate Ecommerce Solution at the Ecommerce Show Middle East 2016

With the ecommerce industry in the Middle East rapidly growing (in 2015, the industry in MENA reached $15billion dollars), it’s not surprising that The Ecommerce Show attracts top retailers and solution providers to learn and network over…

dotmailer scoops Spirit of Excellence award @ #Imagine16

What a week! It was great to catch up with the Community, as well as our agency and tech partners and clients, at the conference. And, of course, we can’t forget the incredible Platinum Party. These last…

dotmailer for Magento 2: Sign in once for seamless connectivity

As a technology partner, dotmailer falls into the latter category, with our ‘dotmailer for Magento’ connector. Our in-house dotmailer Magento developers have spent months working on rebuilding our Magento 1.x connector using the new, clean, optimized code…

dotmailer and Magento voted in the top 10 most-loved marketing technologies

Developing an online presence for a business has never been easier than it is now. The wide variety of tools available mean that whatever your capacity as a marketer, there is the ability to boost revenue, increase…

Going Platinum at Magento Live UK 2015:

As a Magento Gold Technology partner with our head office located in London, it makes perfect sense that dotmailer are again a Platinum sponsor of Magento Live UK. You may have learned from our recent blog that…

Wearable technology – how will your marketing be affected?

Items such as Google Glass, Samsung’s Galaxy Gear and the Apple iWatch are either already available to consumers or are rumored to be on the near horizon. Indeed, the not so widely known (but equally as exciting)…

It’s Reigning Tweets! How ‘Digital’ Is Her Majesty The Queen?

After 60 years on the throne, Her Majesty The Queen has surely become a most gracious and excellent change management expert. The expectations on her are rather immense. One of those being the way the monarchy is…

Converting Abandoned Baskets On Your Magento Ecommerce Site

dotMailer’s brand new, free of charge Connector for Magento is currently in Beta testing and due to hit the Magento Connect store shortly. Abandoned baskets, welcome emails, newsletters, promotions and post-purchase emails can all be managed through the…

SEO For Ecommerce – A Whole Different Ball Game

A potential client I met recently asked me a question that I hear quite a lot now: “why would anyone need a specialist ecommerce SEO agency, isn’t it all the same?” It’s a question that reflects a…

Making The Jobs You Hate A Piece Of Cake

Bulk updating your stock prices Updating your websites products and stock items is a tedious task which should be simple yet with many ecommerce platforms is not. Bring on dotCommerce’s Bulk Stock and Price Updater! You can…