Post-purchase marketing can spur continued engagement, lifelong loyalty, and customer delight. In this blog we deliver deeper into the benefits of aftersales marketing.
10 mistakes to avoid when creating your email marketing templates. From long-form copy to omitting the preheader text, discover what makes the cut.
SMS for B2B is the dark horse in selling techniques. While cold calling has its place in B2B sales, it’s not a well-liked selling method for most of us. B2B buyers are busy – really busy! –…
Discover seven components of email marketing campaigns to test for an optimal strategy that helps you engage customers smarter.
All the best highlights from the dotties connected 2020, plus the winners, their successful campaigns, and praise from our expert panel of judges.
Read about dotdigital's award wins at the 2020 BigCommerce Partner Awards
Learn about the ins and outs of creating awesome online surveys with dotdigital's pages and forms.
We've gone back to basics in this email marketing blog, outlining six ways to make your CTA super-clickable.
Email tactics that will help you get more bang for your buck this holiday season.
Consumers have witnessed unprecedented change in recent months. As businesses and consumers adapt to the changing behaviors, omnichannel marketing takes center stage in the new customer journey. Shifts in behavior and demand have opened up new omnichannel…
Create a successful email marketing campaign in five easy steps. From building your mailing list to engaging content and tracking, send emails that are worth opening.
Seasonal email marketing: it's that time of year again to plan ahead for the holidays. Don't miss these eight awesome tactics to supercharge your seasonal campaigns.
Anyone who manages email marketing campaigns knows that there’s always something more, something cleverer that could be done to improve performance. But that doesn’t mean more work, or harder work, just a smart marketing automation platform that…
Don't miss out on all the winning marketing automation strategy content from last month. Make sure your marketing's top-notch this summer.
Post-sale email marketing is about extending the value of the customer experience. Find out which tactics will help you drive more engagement, revenue, and loyalty.