Posts by Ben Staveley

Magento Commerce 2.2.2 is here – and dotmailer’s bundled in!

Magento Commerce 2.2.2 merchants can look forward to Advanced Reporting, Magento Shipping improvements, and a much-anticipated Instant Purchase button. But that’s not all… we’re excited to announce that all Magento Commerce 2.2.2 downloads will now have our…

Farewell to the inexact science of estimated forwards

You may well know it. You might even make use of it. It features in specific campaign reports, in the engagement section of account reports, and within the API. The statistic reports on when we believe an…

Abandoned carts, your way

Our abandoned carts offering combines the tracking power of WebInsight, the flexibility of EasyEditor and the complete control of our program builder to ensure you can send customized cart recovery messages to your shoppers via the channel…

dotmailer for Zapier

Wouldn’t it be cool if your favorite apps could “play nice” with dotmailer, making your life easier in the process? Well, good news – they can! Zapier allows you to connect your dotmailer account to your favorite…

Your channel or mine?

With 72% of consumers wanting an integrated marketing approach (1) and content published on two or three channels having a 24% increase in engagement, why wouldn’t marketers be looking into ways of communicating with their customers via…

Welcome {{ contact.data.firstname }}: It’s time to get personal

dotmailer isn’t short of ways you can deliver personalized content to your customers, whether it be inserting their name into the subject line, displaying a different image based on gender, or optimizing a send for when they’re…

Know your email strategy inside out

So here’s the blog you’ve all been waiting for right? I must admit, we’re pretty excited about it over here at dotmailer. With great pleasure I unveil to you, our brand new interactive, real time updating, visual…

YPowerful comparisons

Following on from our last blog, Split testing drilled down, we’d now like to introduce you to a new, clever, powerful and very easy way to pull comparison reports that you can not only act on but…

Split testing, drilled down

As you’ll know from January, we are fast approaching our next quarterly release. This update contains three great additions to our Reporting Suite, making it more powerful than ever. This first blog post is going to cover…

Keeping up with the eComm curve – dotmailer for Magento updates

The first of our quarterly releases is packed full of new features aimed at benefiting the end retailer. Read on for an overview of dotmailer for Magento updates… External dynamic content We’re pleased to announce that improvements…

Announcing a new exciting feature: WebInsight

There are simply not enough hours in the day for a digital marketer, especially when it comes down to finding truly actionable insights from your web data, and communicating on a one-to-one basis with the people that…

Nurturing loyalty: Better transactional emails & integrating loyalty data within Magento

Our Head of eCommerce, Ben Staveley, has more exciting news about the latest update to our Magento Extension, that brings even more powerful email marketing automation programs into the hands of online retailers. The last few weeks…

dotmailer sponsors Meet Magento NY 2014

Ben Staveley, Head of eCommerce at dotmailer fills us in on our next big US East Coast appearance. When it comes to it, the community around a technology platform can pretty much make or break its success.…

Going Native – dotMailer with Magento ‘Baked In’

It makes sense that the fewer steps you have in a workflow, the more efficient it’ll be – and sometimes, the simplest changes make the biggest difference. Our Magento ‘Baked-In’ extension has been in the wild since…

Growing an Ecosystem: dotMailer sponsoring Magento Live 2014

It might be Summer, but there’s no rest for dotMailer. As we swing into July 2014, our calendar is packed with exciting developments. Ben, our Head of eCommerce opens up about our next big engagement. In a…

Closing The Loop – How Email Can Bring back Humanity to Marketing

This week, one of the biggest events in the global eCommerce calendar – the Magento Imagine eCommerce Conference – kicks off, in sunny Las Vegas. As we announced last week, dotMailer will be flying the flag as…