This week dotAgency launched the second of 8 new websites we are designing and building for Lema Publishing.
The fresh new website for Licensing Today Worldwide brings digital issues of the printed magazine to readers, along with current online content including news, features, events, and a very cool new Newsflash feature.
Subscribers to the Newsflash can receive all the latest news and content from the website, straight into their inbox.
Email integrates with CMS
Developed by the team at dotAgency, this is a clever integration between dotEditor (our content management system) and dotMailer (our leading email marketing platform), that takes care of everything for Lema Publishing, from inserting text and links into the email template in dotMailer, to automatically sending the email.
Importantly the Newsflash still allows Lema Publishing to have control over which news items are included and which will be added to the weekly ‘flash’, the weekly round up of new stories from the websites.
The Newsflash will be featuring in each 8 of the Lema Publishing websites that dotAgency is designing and building. Watch this space for more on the launch of these new Lima Publishing websites: