Cabbages & Roses have done a good job of encouraging customers to go to its site and follow its social networks in the run-up to Christmas.
The email promises a special treat every day at midday, until the 20th December. A nice and simple way to see if the send has had impact by monitoring any spikes in website traffic.
Cabbages & Roses have also included a reminder that there’s still time to get items delivered for Christmas, and those all-important store opening hours for the sales.
With dotmailer’s WebInsight tool you can track what users have looked at on your site from a click in an email. And, if they’ve abandoned your site or their cart, you can send automated emails with content that’s timely and relevant to bring them back.
Check back on the blog to see our festive fav #5…